Content Creation Services

Perfect your message.

Writing powers sales and marketing. It’s the backbone of your entire presence, online and otherwise. To cultivate an audience, you’ll need to answer people’s questions. And if you can engage them with content that sings more than it sells, you’ll consistently win bigger and better business. I’ll build content for you across any medium or work with you to develop strategies for internal and external communication.

Content Production

What is it?

Your product, my process. I’ll deliver documents to you, finished and ready for white-labeling (ghostwritten and attributed to any other party). Products include:

  • Baseline Content: SEO, sales-oriented, and general-interest blogging. Build a following by answering prospects’ and customers’ questions and addressing related subjects—with a soft sales approach gently directing them down the funnel.

  • Outreach Campaigns: Email, social media, and other content tailored to the voice of your organization or individual stakeholders within it. Meet your audience where they are and engage with them to nurture their loyalty and ensure long-term retention.

  • Thought Leadership: Whitepapers, datasheets, and other high-leverage documents powered by research. Establish your authority in your field, making complex insights easily accessible to clients and partners, both existing and potential.

What does it cost?

Pricing depends on the medium, scope, scale, and specific deliverable(s) requested. Rates are calculated based on the kind of project, per-word or hourly, starting at:

  • Baseline content: ¢25 per word in delivered document

    • Minimum of $250 (≤1000 words)

  • Outreach campaigns: ¢50 per word in delivered document

    • Minimum of $100 per email, social post, etc.

  • Thought Leadership: ¢75 per word OR $100 per hour

    • Minimum of $500; price confirmed before delivery

Bundles and discounts are available for larger projects or consistent work.

Strategy and Consultation

What is it?

A discussion or report on what direction your content should take—and why and how. I’ll cover what’s working and what isn’t, how to build on strengths, and what changes to prioritize in terms of narrative, branding, sensitivity, and more. Services include:

  • Consultation and audits: Holistic assessment and guidance on your content and production processes, delivered through oral and/or verbal communication.

  • Messaging guides: Branding and voice guidance for external and/or internal communication. Ensure writers, editors, and any stakeholders involved in creating content or interacting with clientele know how to talk the talk.

What does it cost?

Pricing is negotiated through discovery calls, based on baseline rates starting at:

  • Consultation and audits: $100 per hour

    • Minimum $500; estimate provided prior to project start

  • Messaging guides: Bespoke, depending on scope—

    • Minimum $1500 per finished guide for one use case

Bundles and discounts are available for larger projects or consistent work.

Whatever your content needs are, I can help.

Strong content is a necessity for all businesses. I’ve helped dozens of organizations perfect their messaging to attract, nurture, and convert audiences. To learn how I can help your organization, get in touch!